While many credit or debit cards are labeled with Visa or Mastercard, those institutions typically do not issue the cards. They are payment networks that merchants pay to be a part of, and their job is to facilitate the processing of credit card payments.
It is actually banks that issue the cards and lend the money. For example, if you have a Bank of America credit card, it may be issued by Bank of America and in the Mastercard network, meaning Bank of America pays the merchant, and Mastercard moves the money.
That said, some processors are also issuers. Specifically, Discover and American Express each act as their own issuers and processing networks. Discover credit cards are issued by Discover Bank, and they are processed on the Discover network.
Discover Launched Its First Credit Card in 1986
The first Discover card was launched by Dean Witter Financial Services Group Inc., a subsidiary of the famous Sears, Roebuck and Co. By 1989, the company had already signed its one-millionth merchant to be a part of the Discover network.
In March of 1993, Dean Witter Financial Services Group Inc. spun off from Sears. It was renamed Dean Witter, Discover & Co. and became an independent, publicly-traded company. In 1997, they merged with Morgan Stanley and went by Morgan Stanley Dean Witter, Discover & Co.
The Company Expanded Internationally in 1999
Discover expanded internationally in 1999 with the launch of the Morgan Stanley Card in the United Kingdom. In 2000, The Greenwood Trust Company Bank — which had been acquired in 1985 — changed names to Discover Bank. It became the company’s banking branch.
Discover pushed the envelope in 2002 by launching the first keychain credit card in the industry, the Discover 2GO Card. The following year, Discover launched gift cards that are usable with any merchant that accepts Discover. Later in 2003, Discover launched its first gas and miles rewards cards.
Discover Acquires the PULSE Payments Network in 2005
According to the company, “This acquisition enabled PULSE and its more than 4,000 member banks, credit unions and savings institutions to join with the Discover network and its 4 million merchant and cash access locations.” Discover’s international presence grew when it acquired Goldfish, a rewards card issuer in the United Kingdom, in 2006.
Discover in the 21st Century
To keep up with Visa and Mastercard, Discover Financial Services released Discover Debit in 2006. The same year, Discover also launched its first business credit card. In December 2006, Morgan Stanley announced Discover Financial Services would become its own independent publicly-traded company in 2007.
In 2008, Discover acquired Diners Club International to help increase global acceptance. Aiming to stay innovative, Discover began offering a biodegradable credit card in 2008.
In 2010, the growing company acquired The Student Loan Corporation to increase its student loan portion of the business. In 2012, it acquired the Home Loan Center and launched Discover Home Loans, adding mortgages to their offerings. Later that year, after making agreements with Ecuador and Russia, the first Discover cards were issued internationally.
In January 2013, Discover launched the Discover it® family of cards, which have no annual fee, no penalty APR, and a free monthly FICO score, as well as cash back and miles rewards programs. And in 2016, the company introduced its first secured credit card to help consumers looking to build their credit.
After starting off as just a credit card company, the Discover Network now has millions of cash access spots, is accepted worldwide, and offers many services to meet the needs of consumers and businesses alike.
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