The Ultimate Guide to Credit Cards
Saturday, June 22, 2024

How Credit Card Companies Determine Credit Limits

How Credit Card Companies Determine Credit Limits
John Ulzheimer

Written by: John Ulzheimer

John Ulzheimer
John Ulzheimer

John Ulzheimer is an expert on credit reporting, credit scoring, and identity theft. The author of four books on the subject, Ulzheimer has been featured thousands of times in media outlets including the Wall Street Journal, NBC Nightly News, New York Times, CNBC, and countless others. With over 30 years of credit-related professional experience, including with both Equifax and FICO, Ulzheimer is the only recognized credit expert who actually comes from the credit industry. He has been an expert witness in over 600 credit-related lawsuits and has been qualified to testify in both federal and state courts on the topic of consumer credit. In his hometown of Atlanta, Ulzheimer is a frequent guest lecturer at the University of Georgia and Emory University's School of Law.

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Edited by: Lillian Guevara-Castro

Lillian Guevara-Castro
Lillian Guevara-Castro

Lillian Guevara-Castro brings more than 30 years of editing and journalism experience to the CardRates team. She has written and edited for major news organizations, including The Atlanta Journal-Constitution and the New York Times, and she previously served as an adjunct journalism instructor at the University of Florida. Today, Lillian edits all CardRates content for clarity, accuracy, and reader engagement.

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Advertiser Disclosure

When you apply to open a credit card, the card issuer will tell you how much you’re allowed to charge on the account at any given time upon being approved for the card. This maximum spending cap is known as your credit limit.

But when you apply for that card, have you ever wondered what exactly the issuing bank does to determine your credit limit?

First things first, having a higher credit limit may be helpful for several reasons. First, it gives you more buying power or capacity.

Whether you’re traveling or want to make a large purchase, a large credit limit can come in handy. A large credit limit is also desirable because it makes it easier to maintain solid credit scores, which we’ll get to in a moment.

4 Factors that Influence Your Credit Limit

When you’re approved for a new credit card, several factors influence how much your card issuer will allow you to spend on the account. Each card issuer has its own criteria, of course, but most will consider similar information.

1. Credit Risk

Your credit rating plays multiple roles when you apply for a credit card. The condition of your credit reports determines if you will qualify for the account and the interest rate you’ll receive.

Average Credit Card Limits by Score

Your credit reports and credit scores also help determine the credit limit a card issuer is comfortable extending to you. If your credit history and scores indicate that you have properly managed other accounts in the past, you’re likely to qualify for a higher limit on a new account.

2. Your Credit Card Track Record

In addition to reviewing your credit reports and credit scores, card issuers will dive deeper into your track record with current and previous credit card accounts. If your credit reports indicate a history of responsible credit card usage, you may be a better candidate for a higher limit.

And, here’s a little secret, most card issuers use scoring models that weigh your previous card usage more heavily. As such, proper management of your credit cards is even more important and influential to earning a large limit on a new card.

Point being, card issuers care about how you pay all your bills, but they care a lot more about how well you’ve paid your — you guessed it — credit cards.

3. Capacity

Your ability to pay your bills, known as your capacity, is another key factor that card issuers use to determine your credit limit. When a card issuer considers your capacity, it looks at a combination of details — primarily your income and your existing debts.

This measurement is known as your debt-to-income ratio or DTI.

Example DTI Calculcation

If you have a high DTI when you apply for a new credit card, your credit limit may be lower because you simply don’t have the ability to make large monthly payments.

4. The Card Issuer’s Memory

Credit card issuers have a very long memory. If you’ve ever defaulted on a debt or, worse, discharged a card issuer debt in bankruptcy, then the chances of ever getting credit from that issuer again are slim to none, regardless of what kind of credit limit you’re seeking.

This isn’t the end of the world, of course, because thousands of financial institutions in the U.S. issue credit cards.

How Your Credit Limit Impacts Your Credit Scores

Your credit limits have an indirect impact on your credit scores. FICO and VantageScore’s credit scoring models will likely reward you for having a higher credit limit. Higher credit limits can lead to a lower credit utilization rate, and your scores will benefit as a result.

Because higher credit limits may lead to lower credit utilization ratios, requesting a credit limit increase can sometimes be an effective credit improvement strategy.

How to Increase Your Credit Card's Credit Limit

Here’s an example of how a credit limit increase can improve your credit score:

Imagine that you have a credit card with a $2,000 limit and a $1,000 balance. Your credit utilization rate would be 50% in this scenario ($1,000 Balance ÷ $2,000 Limit = .50 X 100 = 50% Utilization). Not bad, but also not good.

Now, imagine you ask your card issuer for a credit limit increase and it agrees. Your new credit limit is $4,000 while your balance is still $1,000.

As soon as the new credit limit updates on your credit reports, the credit utilization rate on your account drops from 50% to 25% ($1,000 Balance ÷ $4,000 Limit = .25 X 100 = 25% Utilization). That’s much better than 50%.

How to Score a Higher Credit Limit

Every card issuer follows different rules when it comes to setting credit limits. However, just as you can increase your credit card approval odds, you can also take steps that may help you qualify for a higher credit limit.

  • Check your credit reports for errors. You can obtain your credit reports for free from If mistakes appear on your credit reports, they may hurt your credit scores unfairly. You have the right to dispute any inaccurate information you find on your credit reports.
  • Pay down credit card balances at least 30 days before you apply. Reducing your existing credit card balances could help you in two ways when you apply for a new credit card. First, if you lower your credit utilization rate, your scores will likely increase. And, less credit card debt means a lower DTI. Best of all, paying down credit card debt can save you a ton of money in interest fees.
  • Claim your household income. When you apply for a new credit card, you’re allowed to include your household’s income on the application, not just the income you earn yourself. Salary, alimony, child support, rent, and other common sources of income you and your spouse receive together may be acceptable if you reasonably expect to have access to the funds.

The Bottom Line

Don’t worry if you don’t get the credit limit you want right off the bat. Your initial account spending limit isn’t set in stone. You can work to improve your credit, pay down your debt, and properly manage your new account.

Then, after several months, you can call the card issuer and ask for a credit limit increase. The request is free, and the card issuer may not even pull your credit reports.

Whatever the size of your credit limit, it’s still crucial to pay off your balance every month. Follow this rule and you can enjoy the many benefits of credit cards without the negative side effects of credit card debt.

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