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How Feefo’s Review Platform Helps Businesses Increase Consumer Trust and Drive Conversions Through Genuine Feedback

By: Adam West, 10/22/2018

In a Nutshell: Consumers look to product reviews to make informed purchases, but with the prevalence of fake or manipulated feedback, brand trust can easily be damaged. Feefo, a tech company based in the UK, offers solutions that help businesses collect and share genuine reviews and gain actionable customer insights. Feefo enables businesses to take ownership of their brand conversations through independent review collection, rating and feedback displays that integrate with e-commerce... read more »

The Institute for Transportation & Development Policy: Working on Solutions to Make Cities More Livable, Equitable, and Sustainable

By: Adam West, 10/22/2018

In a Nutshell: For three decades, the Institute for Transportation & Development Policy has advocated for alternatives to building more roads and automobiles. The New York-based nonprofit, which also has offices in Washington DC, India, China, Mexico, Brazil, Kenya, and Indonesia, initially focused on cycling in Nicaragua and sub-Saharan Africa, followed by other regions of the Global South, where a majority of people have limited mobility access. In recent years, ITDP has been... read more »

Give Consumers What They Really Want With CashStar — Our Editor’s Choice Award™ for Digital Gifting Solutions

By: Adam West, 10/22/2018

In a Nutshell: Boasting a digital gift card management solution that enables retailers to improve the customer experience, CashStar has earned our Editor’s Choice Award for Digital Gifting Solutions. Research shows consumers tend to prefer gift cards over other promotions, and CashStar’s cloud-based platform serves a powerful marketing tool for customer acquisition and retention. With innovations such as social media gifting and product eGifting, CashStar has turned the act of... read more »

IFS Field Service Management Software Helps Retail Service Partners Maximize Efficiency & Improve Customer Relationships

By: Ashley Dull, 10/22/2018

In a Nutshell: IFS is a global enterprise resource planning (ERP) software provider that drives large-scale manufacturing and distribution, asset maintenance, and service management. IFS Field Service Management offers service organizations a platform to integrate asset and service delivery responsibilities with back-office functions including inventory, processing, billing, and more. The product's IoT functionality allows retailers to proactively manage assets and services to boost... read more »

Cornerstone OnDemand Foundation Helps Nonprofits Develop the Business Skills Needed to Fulfill Their Mission

By: Adam West, 10/22/2018

In a Nutshell: Nonprofit organizations, much like successful businesses, need effective professional development programs to cultivate leadership, a skilled workforce, and retain talent. But often, they don’t have the resources to launch and manage such a program in-house. The Cornerstone OnDemand Foundation leverages the technology of Cornerstone OnDemand, a leading workforce training and learning software platform, to provide free resources to disaster relief organizations,... read more »

Grocery Coupon Network: Co-Founder Jeff Hudson on How He Has Found Success in Printable Coupons by Building Relationships and Providing Authentic Content

By: Adam West, 10/22/2018

In a Nutshell: In the vast world of coupons, it can be hard for a website to differentiate itself. Many are reliant on third-party coupon feeds or in-house content production teams that are far removed from the world of their readers. But Grocery Coupon Network Co-Founder and CMO Jeff Hudson has found a way to stand out from that crowd by fostering direct relationships with manufacturers and employing real people all over the country — many of them moms — to produce its content.... read more »

The ev’reward Directory Showcases 40,000+ Rewards from Loyalty and Cash Back Programs to Help Consumers Maximize Savings

By: Adam West, 10/22/2018

In a Nutshell: As with many consumers, Harrison Zanuck was once unaware of the benefits of cash back rewards, rebates, and loyalty programs. But soon after realizing that he had missed out on hundreds of dollars in rewards on items he had bought for a home renovation, Harrison designed ev’reward, a shopping rewards website with a directory listing of over 40,000 online retailer programs, digital coupons, and rebates. More than 22,000 businesses have listings on ev’reward, and the... read more »

Better Business Bureau: Helping Brands Build Solid Reputations Since 1912 by Focusing on Consumer Trust and Resolving Disputes

By: Matt Walker, 10/22/2018

In a Nutshell: Businesses know that satisfied, loyal customers drive success, but it’s not easy to build the reputation and trust that inspires that level of devotion. For the past 100 years, the Better Business Bureau has educated consumers and shown businesses how to build strong brands through honest advertising, ethical practices, and dispute resolution. Businesses can create a BBB profile and stay informed about best practices that can help them maintain a good rating — and... read more »

Picaboo’s Photobook Innovations & Cards for Causes Program Give Consumers Creative Freedom to Make Memories More Meaningful

By: Matt Walker, 10/21/2018

In a Nutshell: Digital technology has made it convenient for consumers to take and store hundreds of digital photos on their devices, but those photos are rarely seen or shared afterward. Howard Field and Kevin McCurdy founded Picaboo in 2002 to help people rediscover and preserve their joyful memories through real-life photo keepsakes. In the years since its launch, Picaboo has led the photo book industry with innovations like its project creation platform and layouts that offer... read more »

How Magellan GPS Provides Innovative Navigation Solutions Through Customized Integrations and Onboard Technology

By: Adam West, 10/21/2018

In a Nutshell: While the Global Positioning System (GPS) has been around for decades, navigational software has transformed it into much more than just a mapping technology. Magellan, the creator of North America’s first portable GPS device, is innovating software that not only navigates users to their destination but also keeps them safe in the process. The company’s technology even makes it easy for travelers to map their own trails and share them with fellow adventure-seekers.... read more »

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