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Tuesday, January 28, 2020

All articles tagged Businesses (page 3)

Udemy for Business™  — How Organizations Upskill Employees to Ensure They Can Compete in the Modern Retail Marketplace

Udemy for Business™ — How Organizations Upskill Employees to Ensure They Can Compete in the Modern Retail Marketplace

In a Nutshell: As the growth of e-commerce and the rise of digitization modernize the workforce, traditional retail jobs, like cashier positions, are giving way to emerging fields such as data science. The Udemy for Business workplace learning platform gives employees a user-friendly way to learn the skills they need to thrive in the current retail climate. With hundreds of billions of dollars spent annually on workforce development, Udemy for Business was established to provide... read more »

Say Goodbye to Cart Abandonment — ShopRunner Creates a Seamless Checkout Experience that Boosts Conversion Rates

Say Goodbye to Cart Abandonment — ShopRunner Creates a Seamless Checkout Experience that Boosts Conversion Rates

In a Nutshell: Shipping costs and complicated checkout processes have become obstacles that prevent retailers from fully capitalizing on the growing e-commerce market. ShopRunner eliminates those barriers with a membership service that offers customers benefits such as free two-day shipping, free returns, and seamless checkout at more than 100 leading retailers. The company leverages its data to help participating stores create deals and offers that resonate with consumers. It’s a... read more »

Goodzer’s Location-Based App Connects Ready-to-Buy Customers to Over 2.5 Billion Local Businesses

Goodzer’s Location-Based App Connects Ready-to-Buy Customers to Over 2.5 Billion Local Businesses

In a Nutshell: Imagine you're visiting Honolulu, Hawaii and you need a suit for a last-minute scuba-diving excursion — where can you buy one? That's the question two Russians wanted answered when they were looking for hockey headgear in the U.S. The solution was Goodzer, an automated-marketing company that connects ready-to-buy consumers to retailers and service-based businesses. Once retailers create a free business profile, Goodzer displays their information and products to... read more »

Employment Screening Resources Takes the Risk Out of the Hiring Process so Companies Can Avoid Lost Profits and Lawsuits

Employment Screening Resources Takes the Risk Out of the Hiring Process so Companies Can Avoid Lost Profits and Lawsuits

In a Nutshell: Retail managers often have to onboard staff quickly — especially during holiday seasons. Other small-business owners prefer to carefully add new hires as they expand their offices. But, for both, the hiring process can be a minefield. Interviews and references don’t always cut it, and some potentially fantastic hires may have red flags not picked up by current screening processes. Employment Screening Resources helps employers navigate both local and federal laws... read more »

How Teradata Makes Sense of Big Data to Deliver Improved Customer Experiences Across Retail Channels

How Teradata Makes Sense of Big Data to Deliver Improved Customer Experiences Across Retail Channels

In a Nutshell: Marketing is more effective when delivered to consumers at the right time and through the channel a customer prefers. For this to be possible, retailers need to know more about each individual customer by using data from point of sale, proximity, social media, and every other available channel to deliver improved customer experiences and boost sales. Known for its data warehouse and software platforms, Teradata also acts as a consultant to retailers when they are... read more »

BeFrugal’s Triple-Threat: Why Offering Coupons, Cashback Offers & Resources Makes the Site Successful

BeFrugal’s Triple-Threat: Why Offering Coupons, Cashback Offers & Resources Makes the Site Successful

In a Nutshell: Launched in 2009, BeFrugal is an online savings site that publishes thousands of coupons, deals, and cashback offers daily. Run by 'cheap and thrifty penny pinchers,' BeFrugal believes saving money is easier than earning it, so the team works tirelessly to help people keep more money in their pockets. With faster cashback payouts and easy-to-use budget calculators, the site continues to create new money-saving features for online shoppers. In the digital age, there... read more »

DNN Software’s Liquid Content™ Delivers Consistent Experiences & Higher ROIs for Retail Companies

DNN Software’s Liquid Content™ Delivers Consistent Experiences & Higher ROIs for Retail Companies

In a Nutshell: To improve conversion rates, retailers need to reach customers through multiple channels, including their e-commerce site, mobile application, and social media. That once required costly and inefficient processes, like duplicating content and continually updating it in several places, to create consistent customer experiences across channels. As a response to these modern challenges, DNN Software created Liquid Content™ to surface content wherever and however... read more »

MyRegistry Helps Retailers Capitalize on Growing Registry Sales

MyRegistry Helps Retailers Capitalize on Growing Registry Sales

In a Nutshell: The estimated $35 billion a year in registry purchases are a growing part of overall retail sales, and MyRegistry wants to help retailers cash in. Simply put, MyRegistry wants to provide a single gift registry for all stores. By positioning multiple retailers in front of every shopper, MyRegistry finds that more registry purchases find something that they want to buy, and on average, 60% of sales originating from the universal registry site are new customers for that... read more »

Using Data to Make Decisions: How Epsilon Helps Retailers Understand & Market to Their Customers

Using Data to Make Decisions: How Epsilon Helps Retailers Understand & Market to Their Customers

In a Nutshell: Through rigorous analysis of big data, Epsilon crafts a strategy and message that engages consumers and entices them to buy. The marketing and advertising agency has helped thousands of mid- to large-sized companies, including popular retailers like Staples and Walgreens, better understand their customer base. According to Stacey Hawes, the Managing Director of Data, the basic formula of an effective campaign is relatively simple: collect data, understand the... read more »

Trustpilot Helps Retailers Collect and Leverage Customer Reviews to Optimize Their Conversion Funnel

Trustpilot Helps Retailers Collect and Leverage Customer Reviews to Optimize Their Conversion Funnel

In a Nutshell: Trustpilot helps businesses collect a higher number of customer reviews, which provides a more accurate online representation of their brand. Using the Trustpilot business platform, companies discover the right time during the customer journey to ask for a review, maximizing positive feedback. Companies can then use the platform to integrate that feedback into their marketing campaigns, turning customers into brand advocates. After hearing some strange noises coming... read more »